CUB Play: Noodoll Over This

Look at these! Do I need to say anything else? Look at them! These snuggly little bugglies are by Noodoll and they make the most lovely of pals. Created by designer and author YiYing Wang as part of her MA in communication design at Central Saint Martins, these little fellas have bold design in their DNA. There is a crazy cast of characters to choose from, mischievous and friendly in equal measure, so take your pick.

Source: http://noodoll.com