CUB Play: Noodoll Over This

Look at these! Do I need to say anything else? Look at them! These snuggly little bugglies are by Noodoll and they make the most lovely of pals. Created by designer and author YiYing Wang as part of her MA in communication design at Central Saint Martins, these little fellas have bold design in their DNA. There is a crazy cast of characters to choose from, mischievous and friendly in equal measure, so take your pick.

Source: http://noodoll.com

CUB Wear: Beau Loves' Bold Fashion

Jeez Louise these are hip kids. If you like edgy then you will like this. Founded by Central St Martin's graduate Faye Wilde in 2010, Beau Loves designs quirky, gender-neutral clothes (where possible) that are adventurous and creative. Wilde is inspired by her fearless, fun-loving little boy, Beau, and his personality is stamped on each collection. I also like their campaign a lot; it's really bold and punchy.

Source: http://www.beauloves.co.uk

CUB Wear: The Kids from Ipanema

If you have a thing for summery Rio vibes and glorious prints then look no further than the new Spring Summer collection from Wolf & Rita: The Kids from Ipanema. Inspired by all the wild and exotic that Brazil has to offer the range is a beautiful kaleidoscopic mix of pattern and colour. I like it and I think you might just like it too.

Source: http://www.wolfandrita.com